Michael Hemsey and Judy Christa-Cathey

President, Kobie Marketing
Vice President, Hampton Brand Marketing, Hilton Worldwide

The Best of the Best! Best Customer Experience, Best Examples in the Marketplace



Michael Hemsey:

As President of Kobie Marketing, Michael is responsible for leading all facets of the loyalty marketing organization including business development, IT initiatives, client services, as well as the overall direction of the Kobie brand. For fifteen years, Michael has cultivated a rich background in client services, product development, marketing, technology and operations through several key posts.

Prior to Kobie Marketing, Michael was Executive Vice President of TSYS Loyalty (formerly ESC Loyalty) and led the loyalty implementation and relationship management teams serving the world's largest issuers and retailers. Michael served as Director of Product Management at Broadvision, a worldwide enterprise software company, where he was responsible for developing the company's employee portal platform offering. In addition, he has held client relations and marketing leadership positions at Consumer Financial Network, an e-commerce platform of insurance and financial service providers, and Mutual of New York (MONY).

A graduate of the University of Notre Dame with a Bachelor of Arts in Government, Mr. Hemsey has served on the Board of Notre Dame Alumni, NJ; and held board member posts at DataComm Electronics, based in Atlanta GA; and Loeffler Randall Inc, based in Brooklyn, NY.


Judy Christa-Cathey:

Judy Christa-Cathey is the Vice President, Hampton Brand Marketing for Hilton Worldwide.  She is responsible for the development and execution of all global Hampton branding strategies including brand positioning, advertising, interactive relationship strategies, promotions and public relations.  

Judy also co-created the Hampton Save-A-Landmark community program which was awarded a US Presidential Award for Preservation- the first time a hotel was ever given this recognition and an award from the Smithsonian museum for the program.

Her prior travel industry experience includes market planning, direct marketing, promotions and public relations with Southwest Airlines.  She was Vice President of Marketing for Adventure Tours USA (an international charter and tour operator), and Vice President/Account Executive for Roth Graham, a leading travel industry and targeted marketing agency.  

Christa-Cathey received her MBA from the University of Dallas and BA in communications from Western Illinois University. She is also on the board of directors for The Women's Foundation for a Greater Memphis (WFGM) and was Co-Chair for the 2008 National Civil Rights Museum Freedom Awards, honoring Al Gore and Diane Nash.