American Express LoyaltyEdge
Ceridian Stored Value Solutions (SVS)
Citi Retail Services
Clicktools
Comarch
DBG Loyalty
edō Interactive
Entertainment
Givex
Gold Mobile
Hyper Marketing
IC Group
Kobie Marketing
Pluris Marketing
SoundBite Communications
SVM
VeraCentra
2012 EXHIBITORS
500friends
Acxiom
Affinion Loyalty Group
Affinity Solutions
Aimia
Altair Customer Intelligence
Billeo
Bunchball
Ceridian Stored Value Solutions (SVS)
Chadwick Martin Bailey
Clicktools
Cvent
edō Interactive
Entertainment
FIS
Fiserv
FlipGive
Givex
Gold Mobile
Ifeelgoods
Loyalty Innovations
LoyaltyShares
Maritz
Mobilozophy
Mocapay
MovieTickets.com
Points.com
Propco Marketing
RewardStream
SAP
SoundBite Communications
SVM
Tata Consultancy Services
The Relational Capital Group
Tourico Holidays
TSYS
VeraCentra
2012 MEDIA PARTNERS
PYMNTS.com
The Nilson Report
Amy Shea
EVP, Director of Global Brand Development - Brand Keys, Inc.
Session: How to Create Loyalty (and the Brands That Are Doing It Best)
Amy Shea, EVP Global Director of Brand Keys’ Brand Development, has worked with brands for over 20 years, translating research-based insights into effective communications. Her background spans every facet of communications, having led teams in aligning both internal & external communications with a brand’s identity. All this comes with experience in media and a deep background in marketing research. Her work has been recognized with IBM with the David Ogilvy Excellence Award, taking both the Grand Ogilvy and 1st in Category for the research conducted on IBM’s integrated campaign on infrastructure. Amy’s work with the AAAA/ARF Committee to Study Emotional Response in Advertising, Amy led the research and published her findings on what is considered the gold standard in branded entertainment: BMW online films.
A sought-after presenter, Amy brings a direct and creative perspective to the conference stage. She presents on brand development, communications, & differentiation in the US, Europe, and Asia. Her academic background includes an undergraduate degree earned by the University of New Hampshire, with joint studies at Harvard University.